Showing posts with label Roller Hockey Marketing. Show all posts
Showing posts with label Roller Hockey Marketing. Show all posts

Sunday, May 19, 2013

Barcelona plays in Shopping Center

This time was Barcelona showing an awesome example, about what can be done to promote our Sport.
During one day, some of the best World roller hockey players went to a Barcelona's shopping center and played roller hockey with some young players.


Such a simple event can gives a lot of visibility to our sport.
It is more than time to Federations, clubs, players, coaches and brands get unified and promote our sport as it deserves.

Competitions like European League Final 4 must be broadcasted in some of the most important World Sport Channels. I'm sure with a good organization we could reach such an important goal.
Also the Angolan World Cup should have this opportunity. For example the 2009 World Cup held in Vigo and Pontevedra was broadcasted by Aljazeera sport channel.
Would be good to see them again promoting roller hockey.
Since the World Cup will be held in Africa for the first time a lot of efforts should be done to introduce our sport in other African countries. This is a unique opportunity to show roller hockey in Africa

I hope CIRH, CERH, and each competition organization can think about this, and copy promoting events as the one from Barça. A sport that has clubs like Benfica, Barcelona, Porto, Liceo, Sport Recife and River Plate should be in other step of development.

Let's hope that soon the responsible entities can change the way of roller hockey!!!

Friday, December 7, 2012

CNN The World Biggest TV Channel talks about Roller Hockey and Pedro Gil

 

This is not April Fools' Day, it's totally TRUE and AMAZING!!
Today the biggest Worlwide TV channel, CNN, is presenting a TV documentary about our Great and unique sport. And this is possible due to our Star player Pedro Gil!
You can read the report at:
 http://edition.cnn.com/2012/12/06/showbiz/human-to-hero-pedro-gil-roller-hockey/

and watch the video at:
 http://edition.cnn.com/video/#/video/world/2012/12/06/human-to-hero-pedro-gil-roller-hockey.cnn

Please do both things and press "like" button, share through your friends, comments on CNN, do as much as possible to show CNN that this sport deserve more attention, although it is a small sport. 
If FIRS doesn't promote our Sport must be the fans to do it!! Together we can reach our Goals!!!

Thursday, July 19, 2012

Roller Hockey Festival in Colombia

Organizer Committee (photo:Zonacero)
During next weekend Barranquilla, in Colombia, will held a big Roller Hockey Festival. It's expected a participation of 300 kids, and furthermore some matches between veteran players.
In Colombia the roller hockey activity is divided by Leagues (Ligas), and in this festival will be present in a number of 5:
This kind of Festivals are a good example of roller hockey promotion.


Colombia National team present in "Taça Zé Du" in Angola

Colombia National Team of San Juan 2011 (photo:Eltiempo)
During these days the Colombian Federation is organizing a national camp to select the list of players which will have the opportunity to play in Angola, in September for the Taça Zé Du (read article about this tournament pressing here) and prepare the next World Championship (also host in Angola).

The list of players is composed by 28 players:
  1. From Antioquia League: David Saldarriaga (goalkeeper), David Bustamante, José Alejandro Naranjo, Roberth Martínez, Eduardo Prisco, Raúl Raigosa, Sebastián Valencia, Santiago Vásquez, Sergio Andrés Vásquez.
  2. From Bogota League: Juan Pablo Salgado, Juan David Vásquez  (both goalkeepers), Carlos Ernesto García, Javier Mora, Carlos Esteban Ospina, Gustavo Ramírez, Fabián Rivas, José Luis Rivas, Alejandro Rodríguez and Nicolás Vásquez
  3. From Caldas League: Juan Jacobo García (goalkeeper), David Mauricio Alzate, Cristhian David Castaño, Daniel Hoyos, Jonathan Giraldo, Luis Miguel Martínez y Camilo Ramírez. Los porteros convocados son David Saldarriaga, de Antioquia, los bogotanos , y el caldense Juan Jacobo García. Other Countries: Diego Camilo Salamanca Rey and Luis Gabriel Toro
Technical Staff: Fernando Sierra, Jaime Jaramillo and Andrés López.

If somebody has doubts that roller hockey is the main hockey sport in Colombia this news is a good example of the efforts of roller hockey lovers in Colombia to promote our sport.

Source of Article:
Zona Cero.info
Elheraldo.co
Fedepatin.org.co

Sunday, April 29, 2012

Toy's Shop helps promoting Roller Hockey in Netherlands

Image of the stand in Intertoys
INTERTOYS Heerlen in Brunssum is helping the local roller hockey club, Rolhockey Club Brunssum, to recruit new youth members and to make a raise funding awareness.
In a country like Netherlands, where roller hockey is almost an unknown sport, this is a nice way to promote our sport along kids.

About this action, consists in:
When you buy roller skates or inline skates at Heerlen and Brunssum Intertoys, you get a free DVD about how to enjoy roller hockey!
Also with the DVD is a voucher to try roller hockey for 2 months in RC Brunssum! Also this promotion gives the opportunity to win a free roller hockey stick. To participate you just need to join the contest and submit the answers, which can be found on the DVD, on Tuesday evening from 19.00 h to 20.30 h in the Hall "Brunnahal" in Brunssum.
 

Roller Hockey staff
During this spring action of selling roller skates, Intertoys supports her sales and raise awareness playing the promotional DVD on a video screen.
 
More information about this promotion can be found on Facebook and on the rolhockeysite www.rcbrunssum.com .

This is a new way of marketing on our sport that can be follow in other countries! The federations together with local clubs and shops are the best entities to stimulate actions like this, that can bring more children to play Roller Hockey!!

Source of news: http://rolhockey.com/

Tuesday, April 3, 2012

CIRH with new Circulares for 2012

Probably you don't know but the website of CIRH (Roller Hockey International Committee) turns public several documentation about our sport (rules, events, registration, letters...), written by the president Mr. Harro Strucksberg.

The website was updated last days with new information concerning:
  • Circular1-CIA – International Referees – Inscription 2012
  • Circular2-International Calendar-Date change of the "B" World Championship Montevideo 2012  (new 20th-27th Oct.2012)
  • Circular3-International Calendar Circular CIRH2/2012 – Change of dates of the “B” World Championship 2012
  • Circular4-11th Ladies World Championship 2012 – Sertãozinho, Brazil November 10th -17th
  • Circular5-Updated CIRH General Rules
These important documents show some updates about the events to take place this year.

For example on Circular 3 is written:
"Regarding the conflict with  the change of the dates (see letter of Macau and England) of the “B” World Championship that will be held in Montevideo CIRH can’t accept this change and has to search for other alternatives. The reason of the change was the information  received about reparations that have to be done to the Stadium in Montevideo."


On the Circular 4 is written:
"Today I received from Brazil the information  that they must change the venue of the Ladies World Championship from Sertãozinho to  Recife regarding financial  problems.We are unlucky with this situation but the important point is that the Federation can organize the 11th Ladies World Championship on the announced dates.
I know for some federations the change of  venue can be a problem in the case they booked the flights to Riberão Preto.
 So, please try to get an agreement with your travel agencies and in the case you have any kind of problem please contact CIRH and the Organizer to try to find a solution."


 Should be good if CIRH could improve the quality of it website to give more visibility to our sport.

Source: http://www.inf.fh-dortmund.de/rollhockey/circulares_2012.html

Sunday, February 26, 2012

Roller Hockey as an University Sport

Flyer of Cup (source:Desporto UP facebook)
All of us, which had the pleasure to study in Universities know about the amount of sports that could be practice, representing our Faculties/Universities. Although our roller hockey doesn't have almost expressive concerning University sport. One of the uniques countries where this is possible is Portugal, but even here it's impossible to compare their power with other sports like football, handball, rugby, athletics...
One of the unique championship each year, is "Torneio dos Campeões". Universidade do Porto organizer of the competition this year, that took place today, in Valongo, near Porto, with 4 men teams and 4 women teams from 5 different universities:
-Universidade do Porto (men and women)
-Universidade do Minho (men)
-Instituto Politécnico do Porto (men and women)
-Associação Académica de Coimbra (men and women)
-Universidade Técnica de Lisboa (women)

It's important to note that it's the first time that Women play in this tournament what means, something new for our sport in Portuguese universities. 

Rolling Together believes that Universities could have an essential role to assure that young players formed in clubs, when apply for universities, could have here an opportunity to keep practicing roller hockey. We can't forget about United States University sports example, where there are very important competitions concerning American Football and Basketball. Here the students reach in a lot of cases professional level. 

Furthermore, for example in Chile some of the existent teams are part of National Universities, eg: Universidad de Chile and Universidad Católicaand the same happens in Mexico, eg: BUAP (Benemérita Universidad Autónoma de Puebla and UABC (Universidad Autónoma de Baja California). The same could happen in other countries, having University teams competing in national competitions, and not just in university championships (eg. Associação Académica de Coimbra , team from Coimbra's University Association, playing in 2nd Portuguese Division).

One more idea to National Federations think about :) 

More info on:
Facebook Desporto U.Porto
Jornal a Voz de Ermesinde

Thursday, February 2, 2012

French Federation promoting Roller Hockey for Kids

pochette_cd_rink_v3
CD cover (source:FFRS)
Because Rolling Together loves to promote the good examples which exist in our sport, this time, we talk about French Federation, FFRS. With an innovating program, the Roller Hockey Committee of FFRS, had published a CD, called by "Le rink  hockey à l'école." (The Roller Hockey in the School.). As the title says, this document has the goal to promote our sport in the schools near of Roller Hockey Clubs.
The Committee  has defined two main objectives:
1. Introduce the practice of Roller Hockey for more children, hoping the future grow of players.
2. Attract teachers to this sport and hope to see some executives to join the staff of sports clubs (one master teacher managing a group of children received a pedagogical training that can quickly make the necessary transfers to supervise a team of Roller Hockey).  

Watch a brief Video Presentation of the School Program
Get Microsoft Silverlight

The CD is composed by a part "Discovering Roller Hockey", with a presentation of the sport. 
The second part presents two teachers teaching at different levels (beginners and advanced). They were designed for the autonomy of the teacher in the conduct of its meetings. Any kind of qualification is necessary to start skating and therefore don't need permission of the hierarchy.


Discovery Offer 2012

Roller Hockey Committee also presented "DISCOVERY OFFER" to get new members aged under 13.
The information about this second initiative will be available in all Roller Hockey clubs, Region Committee and the Roller Hockey Committee in La Roche sur Yon.

The French Federation hopes that this two initiatives will allow the development of Roller Hockey and increase the number of Young Players. We can't forget that France will host in 2015 the World Cup!!!!



Source: Roller Sports French Federation

Tuesday, January 3, 2012

OK Stars like NBA All Stars, one more good example from Spain

For the third time OK STARS takes place in Spain. In 28th January, Blanes will be the Spanish Capital of Roller Hockey, with a full day of practice. 
For the unknowns about this competition, it's comparable to NBA All Stars. The Event is divided in different performances as:
  • Young Championship
  • Women's OK STARS 
  • Skills Contest
  •  Men's OK STARS (Match of Stars)
During the morning, the young championship will promote roller hockey between the Spanish young players,t he best way to prepare the future of roller hockey.
After the lunch comes the Women's OK STARS, showing that Roller Hockey can't survive without women's. Concerning the selection of women players and coaches to be prsent in Blanes, will be chosen by capitans and coaches of the teams of each conference (more details on the rules of tournament).

The main part of OK Stars will come after with some of the best players in the World. They will dispute first some Skills Contest splitted in 3 different categories:
  1. Fastest Player (speed race between players)
  2. Precision (shoot to specific parts of goal)
  3. Best Goalkeeper (shoot from different sides of the rink by 8 players)
The winner of each category will win 500€!

To conclude the amazing day there will be the Match of Stars between the players of two conferences (again see all the rules of tournament).
One of the most interesting points of the Men's tournament is the selection of each player. Thus, all Roller Hockey Fans have the opportunity to choose their favorite players to play in Blanes. 

The voting will be until 18th January 2012 on the website of Spanish Federation.

    Some videos of last editions

    OK STARS 2011 SKILLS TOURNAMENT


    OK STARS 2010 Match between OK LIGA STARS


    Don't forget to vote and to watch the possible broadcast by Spanish and Catalan TV of this amazing event!!!
    Source of news:RFEP 
    rules